VISUAL IDENTITY

Cinematic design for titles, music and events

A woman in a yellow shirt adjusts her hair while looking into a mirror, with the word 'Hostages' overlaid on the image.
TV screen displaying credits for the show "Out Of Her Mind," written and created by Sara Pascoe, with colorful text and small graphic icons of rings and gems.
Symmetrical arrangement of animal bones and skulls in black and white, with the text 'Illicit Trade' overlaid.
Colorful background with splashes of red, blue, and orange paint along with confetti. Text in bold, 3D style reads "Goodness Gracious Me" and smaller text below says "Goodness Gracious Me BBC."
A black background with white line art illustrating the solar system, as viewed from above the sun, with planets orbiting in circles. The text 'Around The Sun' is at the bottom.
Dark green background with a pattern of small yellow-green squares and triangles, and the word 'Aspectus' in white text in the lower left corner.
Collage of characters and elements from the TV show Watson & Oliver featuring avatars of two nurses, various iconic landmarks, and colorful letters spelling 'Watson' and 'Oliver,' with a starry background.
Iron Man in a city at night with large red Marvel logo and the word Disney in white.
A man dressed in dark clothing and a black beanie stands outdoors near parked cars, with a serious expression on his face.
Title slide with the word "Inheritance" in red and white text on a black background.
Close-up of a person's face with smoke or fog, wearing glasses and a dark hat, with the word "Scarred" in the bottom left corner.
Title card for a short film titled 'Glasshouses' with a cracked black background and the word 'Glasshouse' appearing to be fractured.
Close-up of typewriter style text spelling 'Fleming' with the words 'Sky Atlantic' below in white font.
Handwritten text on a black chalkboard background that says "BACK" with an arrow pointing to the left.

WHAT IS A VISUAL IDENTITY?

Visual Identity ( /VIZH-oo-uhl eye-DEN-ti-tee/ n.) - The visual language that defines how something looks, feels, and is recognised. Built from colour, typography, imagery, motion design, and graphic elements, visual identity creates consistency across everything from brand films and commercials to social content, in-show graphics, and beyond. It’s more than just a logo, it’s a system that shapes perception, builds familiarity, and gives a brand its own distinct presence. When done well, it doesn’t just look good, it communicates, connects, and sticks. I design everything with a mix of analog and digital. Colliding the two together like an atom, to see what might happen.