TITLE DESIGN

And in programme graphics, stings, captions, and explainers

WHAT IS FILM + TV TITLE DESIGN?

TV & Film Title Design ( /tee·vee & film TY-tl dih-ZYN/ n.) - The art of giving a show or movie its first impression, where typography, motion, and visual storytelling collide in seconds. Title design sets the tone, teases the story, and captures the mood before a single scene unfolds. Using animation, motion graphics, mixed media, and sometimes live-action elements, it creates sequences that intrigue, excite, and linger in the viewer’s memory. More than just text on screen, it’s the visual handshake between the audience and the story, a tiny cinematic overture that promises style, substance, and the adventure to come.

In-Show Graphics ( /in-show GRAF-iks/ n.) — Visual graphics and motion design created to live within a programme, helping audiences understand, follow, and connect with the story as it unfolds. From infographics, maps, graphs, and data visualisations to lower thirds and on-screen labels, in-show graphics clarify information without interrupting the narrative. Designed for TV series, documentaries, and factual programming, they blend seamlessly with the edit — supporting storytelling, simplifying complex ideas, and guiding viewers through the details that matter.